Katherine Gilday’s impressive documentary debut The Famine Within focuses on the debilitating and unattainable ideal of a woman, and its devastating effects on the health and morale of women, particularly, young North American women.
The film suggests that consumerism (fuelled by the gazillion-dollar diet, fitness and fashion industries) and mass media are largely responsible for creating and spreading this image. In one example, the film documents a model search. Of the 40,000 women (mostly teenagers) who felt qualified to respond in the first place, only four met the agency’s physical requirements. Even these four girls aren’t “ready” until they are polished, primped, posed and airbrushed for popular consumption. In today’s body-centered, youth-oriented culture, this image becomes a dangerous catalyst for the ever-increasing number of young North American women developing harmful eating disorders. In their obsessive pursuit of the perfect body, many women become anorexic, bulimic or, ironically, diet their way to obesity. Continue reading